The Photographer

Boni Febrianda is a Sydney-based photographer with extensive experience in commercial photography. He began taking pictures in high school using film and has never stopped. He fell in love with light shaping using flash lighting. While working at George Patterson Bates Advertising Agency as an Account Executive, he got his first packaging photography jobs for Coca-Cola and Pampers. He studied in Sydney in 2001 and has lived there ever since.

Boni does not limit his photography to one or two areas, as he believes photography is about telling stories through images based on a unique perspective. He collaborates closely with clients to turn their ideas into creative marketing photography projects. He has worked with brands including Nike, Campos Coffee, Coca-Cola, Goodman Fielder, Louis Vuitton Indonesia, Diesel, Australian Fashion Week, Kmart, Harper’s Bazaar Indonesia, VendHQ (now Lightspeed), and Djarum Group.

Every photoshoot at Boni Febrianda Photography is a unique photography experience. Each project, whether product photography, advertising photography, interior photography or marketing photography, has its own special requirements and creative challenges. Boni carefully edits and retouches every image, either alone or with his professional photography team, ensuring high-quality results. Depending on the complexity, post-production can take from a few hours to several days. Hiring Boni means you’re investing in full-service photography, from the photoshoot to expertly finished images.

In his free time, Boni Febrianda explores unique photo concepts and creative angles, transforming his vision into striking fine art photography. He produces limited edition art photo prints, each carefully crafted to highlight composition, light, and perspective, making every piece a distinctive work of art. These unique art photo prints are now available for collectors, interior designers, businesses, and anyone seeking to enhance their space with high-quality, visually captivating photography. Printed on premium materials for lasting color and detail, each print offers an exclusive, one-of-a-kind addition to homes, offices, or commercial interiors.

Need to discuss for your photoshoot or inquiry? Please click here. To see his work showcase please click Commercial Photography.

The Photoshoot

The photo session with Boni Febrianda Photography will includes pre-production preparation, the actual photoshoot day/s, and the post-production day/s as well as equipments rental, outsourcing third party and travel costs. The time needed for the project depends on what is required, and it might include retouching and manipulations on the post production.

Pre-production is the time being spent on meetings (photo concept, workflow), location recce, arranging models, hair and makeup artists, and other third-party vendors, as well as getting props ready. This steps being taken before the photoshoot and very crucial for the photoshoot day. It will help the flow become smoother to achieve the result.

Photoshoot day: The photo session takes place on a chosen day, either in a studio or at a specified location.The duration of the photo shoot can vary based on the brief, ranging from 2 hours, half a day, full day or more than a day.

Post production: Post-production is the time being spent for processing RAW images from the photoshoot into final image result after the photoshoot day ended. It will involves choosing the best photos, adjusting their colors and tones, and managing digital files (including backup and organization). In more complicated situations, photoshop will be used for editing or retouching. This can take more than a day.

Equipment Rental will be charge based on what sort camera, lighting and other equipment needed for the photoshoot day.

Travel Cost will be calculated depending on the photoshoot location. It might include airfare and accomodation if the location is in remote or interstate.

The quote will include everything.